Legends of Oz Comes to Blocksworld

Legends of Oz Blocksworld

The Legends of Oz World team at Summertime Entertainment teamed up with the incredible team at Linden Lab (Creators of Second Life), led by Producer Bo Barfield and Art Director Jordan Itkowitz, to create a Legends of Oz pack for their block building app Blocksworld. The Legends of Oz Blocksworld project has been one of my favorite projects to work on since joining Summertime back in 2009. Each morning, I open the Blocksworld app to see what new inventive contraptions players have built using the Legends of Oz pack. See for yourself, by downloading the Blocksworld app at the Apple App Store for free. The Legends of Oz pack is available as an in-app purchase for only $1.99. Below is the press release. Continue reading

Producing Legends of Oz World

Legends of Oz World Play
Summertime Entertainment, the studio producing the upcoming Legends of Oz 3D animated feature film, has released the Legends of Oz World virtual world.

Serving as a prequel to the film, Legends of Oz World allows players to help Dorothy save Oz by reuniting her with the familiar characters Toto, Tin Man, Lion and Scarecrow, as well as explore new lands that will appear in the movie, including China Country and the Talking Tree Forest. Legends of Oz World features multiplayer games, 30 story quests and more than 1,000 collectible items. Continue reading

“Taking Heritage Brands Online” Digital Kids Conference Presentation

Taking Heritage Brands Online - Digital Kids Conference Logo
On September 19th, I co-presented the presentation “Taking Heritage Brands Online” at the Digital Kids Conference in San Francisco with Peter Robinson, the Head of Research at Dubit, the co-developer of the Legends of Oz World virtual world that I produced. Peter presented his findings on how the children of today want to experience brands in the digital space. Using models developed by Dubit, Peter discussed how children are consuming heritage brands and how this can influence digital adaptations. I bookended the presentation by speaking about Summertime Entertainment’s experience developing Legends of Oz World. The presentation was well received by the audience and led to discussions with many of the attendees. Thank you to the Digital Kids Conference for inviting us to present and to the team at Dubit for their fantastic work co-developing Legends of Oz World with our team at Summertime Entertainment. Continue reading